[4 credits]

Principles of Marketing
Surveys all functions of marketing from research and product development to the sale of a product or service and feedback regarding consumer acceptance. Emphasizes marketing planning and strategy as dictated by the consumer through marketing research. Recommended: Placement into RD090 and WR121; and BA101, BA211, and CIS125E. (All recommended courses must be completed with a grade of C or better.) F, W, Sp

Terms offered online: F,W,Sp

Tuition and Fees

Online Fee per class: $50

Tuition and other fees: see the college Tuition & Fees page